
Consumers are suing Natren, a probiotic supplement company, alleging that the company makes misleading claims about its products. The plaintiffs contend that Natren falsely advertises the effectiveness, potency, or composition of its probiotic supplements in ways that deceive ordinary shoppers into paying a premium price for products that do not deliver the promised health benefits. The lawsuit seeks to represent a class of consumers who purchased Natren probiotic products, likely within a defined time period, based on the company's marketing and labeling claims. The plaintiffs argue that had buyers known the true nature of the products, they would not have purchased them or would have paid significantly less for them.
The case is in its earliest stage. The defendant has not yet responded. Class certification — the court's decision on whether the case can proceed as a class action — typically takes 12 to 24 months after filing.
Source: CourtListener docket entry. This summary was generated automatically and may not reflect subsequent filings.
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