Cincoro Tequila cfalsely marketed its tequila as “100% agave” while allegedly containing ethanol derived from non-agave sources, such as cane alcohol. The lawsuit may argues that consumers paid premium prices based on claims of purity and authenticity tied to the brand’s luxury positioning and celebrity ownership.
Anyone who purchased Cincoro Tequila.
Cincoro has become part of a broader tequila-industry controversy involving similar lawsuits against other premium brands, amid debates over additives, transparency, and regulatory oversight by Mexico’s Consejo Regulador del Tequila (CRT). Importantly, these are allegations only; no court has proven the claims, and tequila companies implicated in related lawsuits have broadly denied wrongdoing and said their products comply with all regulations.
If enough affected individuals come forward and the facts support viable legal claims, a participating plaintiffs' firm may file a putative class action. Investigations may also be closed without a filing if attorneys conclude the case is not viable. Submitting your information does not commit you to anything.
This investigation is editorially curated. Last reviewed May 22, 2026.
A participating attorney may be able to evaluate your claim at no cost to you.