
Consumers are suing Target over allegedly deceptive pricing practices. The plaintiffs claim that Target advertises products at artificially inflated "original" or "regular" prices and then presents discounted prices that appear to offer significant savings, when in reality the so-called regular prices do not reflect what customers actually pay for those items in the normal course of business. This makes shoppers believe they are getting a better deal than they actually are. The proposed class is expected to include consumers across the United States, or potentially in specific states, who purchased products from Target that were marketed using these misleading reference prices, causing them to pay for items they believed were discounted but were not genuinely reduced from a real prior price.
The case is in its earliest stage. The defendant has not yet responded. Class certification — the court's decision on whether the case can proceed as a class action — typically takes 12 to 24 months after filing.
Source: CourtListener docket entry. This summary was generated automatically and may not reflect subsequent filings.
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